Tiffany Beck OBE
1 Series four
Trust narratives: How to harness storytelling to support your strategy
How we tell our story as a trust is as important as the story itself. Compelling narratives can shape identity, build trust and align your community around a shared vision for success. This session will explore how harnessing the power of storytelling can support strategic objectives - from stakeholder engagement and growth to cultural cohesion and reputation management. Tiff and Nick will illustrate how a clear and consistent narrative is key to flourishing as a trust. You’ll have the opportunity to consider the how and why behind the stories you want to be telling, to achieve growth (in every sense as an organisation), strengthen reputations, and enhance stakeholder relationships.
1 Main programme
Unconference: The sessions
<span class="TextRun SCXW101918402 BCX8" lang="EN-GB" xml:lang="EN-GB" data-contrast="auto"><span class="NormalTextRun SCXW101918402 BCX8">This is the hour where anything could happen. Expanding on our Communications Room 101 session from </span><span class="NormalTextRun SCXW101918402 BCX8">previous</span><span class="NormalTextRun SCXW101918402 BCX8"> summits, </span><span class="NormalTextRun SCXW101918402 BCX8">we’re</span><span class="NormalTextRun SCXW101918402 BCX8"> giving the floor over to the community to select and discuss the </span><span class="NormalTextRun SCXW101918402 BCX8">topics that matter most, selected at our pitch session earlier in the day.</span></span><span class="EOP SCXW101918402 BCX8" data-ccp-props="{}"> </span>